Book Publishing For The 21st Century: Foboko
Are you someone who can’t resist the “free” bin at your local used bookstore? Would you love to write a book about your travels, your ideas, or your best recipes? Are you a hard-core bibliophile trying to figure out how eBooks are going to work in your world? If you...
An Interview with Nicolas Gremion, Founder of Foboko
Today, we’re talking with Nicolas Gremion, founder of Foboko, a social publishing network where members get support writing their book from peers and connect directly with readers. 1. How and where did you get the idea for your company? Perhaps when I retell the story...
Tech Profile: Foboko
In a nutshell, what is Foboko? Foboko is a social community with a built-in “publishing wizard.” It breaks the e-book writing and publishing process down into baby steps, and any would-be authors can open their work to the community at any time for h5.hidden...
Get Your Startup Bought: How to Plan for an Acquisition
Some entrepreneurs start out to create a company that they intend to spend their lives growing and maintaining. Others form startups with the expressed hope of being acquired by larger companies. If an acquisition is part of your exit strategy, you need to build your...
Should Your Small Business Hire a Data Specialist?
Is a data specialist a worthy investment for your small business? Explain why or why not. 1. Try Out a Contract Basis For most businesses, hiring a data specialist full-time is probably too much investment in the skill set, but having a data specialist engage...
8 Easy Website Plugins to Automate Online Sales
What are the best easy-to-use plugins or web apps to automate sales on your website? 1. Start With WooCommerce Whether you’re selling physical or digital products, WooCommerce plugin for WordPress is one of the most comprehensive and easy-to-use plugins you can find —...
11 Ways to Market to Local Clients
What is one way to expand your client base in your neighborhood? 1. Speak at Local Events Speaking has been one of the best way for me to grow my client base, both locally and internationally. How do you get started? Find events and businesses that you can partner...
Marketing a new niche: How to promote the new without ousting the old
Technological advancements over the last 20 years have brought us amazing new products. Back in 1992, who would have predicted they would be holding an iPad today or listening to music via mp3s? The rise of e-books offers several lessons about marketing a disruptive...
The 10 Best eBooks Entrepreneurs Should Be Reading This Summer
It’s that magical time of year again, when we’re all miraculously awarded an additional 20 hours per week to do whatever we want. That might not be true, but we are about to welcome the warm summer months, when people feel reinvigorated to pursue their personal and...
How Launching Your Writing Career Can Boost Your Business
If you weren’t trained as a writer, you might think writing isn’t for you. Whether this is because you stumbled upon your teenage sister’s journal of kitty poetry when you were young or because you were subjected to Beowulf one time too many, you’re really missing...
Why I Learned to Embrace (Some) Risk in My Business
We’re taught from a young age to play it safe. In high school, our friends warned that asking the most popular girl to prom would only result in rejection and humiliation. In college, our parents pleaded with us to major in a “guaranteed” subject like engineering or...
13 Top SEO Tools For Startups
Which SEO tools have been most helpful to your business? 1. SEOMoz for Everything SEOMoz’s suite of products has essentially provided us the value of our own personal SEO consultant. We use their tools track keyword rankings, rate on-page optimization, and track links...