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12 Initial Steps to Trademarking Your Business

What is the first step you should take in order to trademarking your business? The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership...

11 Tricks for Launching Google AdWords

I’m just getting started with Google AdWords. What is one tip or trick I should consider? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently...

10 Things to Look For When Considering an Acquisition

A smart acquisition can give your small company the boost it needs to become big. However, just because you can acquire another company doesn’t mean you should. To learn how to know if it’s a good idea, we asked 10 small business owners the following: “What should I...

10 Personal Finance Books Every Professional Should Read

If you’re not sure where to start, these books will really help out Question: What is a great personal finance book to read for a young entrepreneur trying to get better at managing their money while launching a startup? Rich Dad, Poor Dad MORE 7 Things You Can Do to...

12 Easy Ways to Encourage Referrals

Referrals from existing clients are one of the best ways to gain new customers. Because when someone you trust tells you to check out a product, you’re almost certainly going to give it a shot. So how can businesses encourage their e-commerce customers to refer...

14 ways to dramatically improve your Facebook ad campaign

Increasing Facebook ad conversion rates without simply increasing ad spend can be a challenge if you’re not an expert. But there are some tried-and-true tweaks that will get you better results, especially if you invest some energy into testing different...