The most important social media metrics that should be tracked
Many developers forget that social media metrics is very important for your brand`s success. If you track the right metric, you are able to find weak places of your social media strategy and fix them. However, it`s also important to know what exactly should be...
7 Tips for Adding a New Service to your Business
1. Test Your Prices with Existing Audiences “Anytime we roll out a new product or service, we always test the price with a few — we usually limit the number of lists to three — different existing segmented email lists that signed for that specific topic or a related...
Load Test Your App or Website With These 11 Entrepreneur-Recommended Tools
1. OctoPerf OctoPerf offers an easy-to-use SaaS load-testing solution because of its drag-and-drop system. You can easily design virtual users and simulate the complete journey of users browsing your application without any code at all. – John Turner, SeedProd LLC 2....
8 More Ways To Keep Expenses Down During Business Trips
1. Find Cheaper Hotel Stays “Accommodations is a great place to start. For longer stays, I always check out Airbnb as a cheaper alternative to hotels. Usually, you can find a great deal. For shorter trips, I’ll browse Hotel Tonight the day before to find last minute...
10 best ways to secure ambassadors to promote your brand
Make it easy for them to want to share Question: What’s the best way to secure ambassadors to promote my brand? Make it easy “The easier something is to do, the more likely people will do it. So make sure they have all the tools, knowledge and information they need at...
19 Social Media Metrics That Really Matter—And How to Track Them
“So,” says your boss, “can we talk data?” As a social media manager, that’s your cue. It’s your chance to demonstrate the value of your work, the impact of the decisions you’ve made. It’s your opportunity to be a pro, to go beyond the surface-level, “vanity”...
Grow Customer Engagement This Holiday Season With Free Giveaways
Offering customers and prospects free giveaways can be a powerful strategy to increase brand visibility, drive engagement and increase sales, especially during the holiday season. Although giving away free products may seem counterintuitive, well-executed giveaways...
11 Key Steps to Take After a Startup Investor Turns Down Your Pitch
After a startup investor turns down your idea, what is the first thing you should do as you approach next steps? 1. Understand Why Ask why they are turning you down. Perhaps it’s them (not a fit for their parameters) or you or your product/service. Then take a step...
Make Your Employees Feel Valued With These 6 Festive Gifts
If you didn't already finish your holiday shopping over the Black Friday and Cyber Monday weekend, you might start stressing as the end-of-year holidays inch closer and closer. Maybe you have picked out the perfect gifts for family members but don't...
14 Design Elements to Make Your Office or Storefront Stand Out
Your office or retail space may be in need of an overhaul. Redesigning these areas can provide more flow and efficiency in their design and function. Through the use of lighting, space and new amenities, you can greatly improve the work area for your employees or make...
Recognizing Milestones: 8 Solid Options for Honoring Employees
How do you celebrate big employee milestones at your company, like 5 or 10 years? 1. Take Them Out to a Nice Meal I insist on taking team members who achieve a large milestone out for a nice meal. If it’s a larger milestone, we splurge and get them a gift. It doesn’t...
11 Simple Ways You Can Impress Your New, Millennial Boss
Question: How can a new team member impress their Millennial boss? BECK BAMBERGER - BAM Communications Follow the Three "W's" "We constantly need to hold clients accountable, manage expectations and tell each other what we're relying...