by Yahoo Small Business | Jan 25, 2013 | YEC
Q: How can startups leverage video in their marketing campaigns to drive sales? -Ashley Demonstrate to Drive Sales “Rather than a paragraph describing your business in prose, include a video how-to or demonstration on your website homepage or landing page that...
by aol | Jan 17, 2013 | YEC
Q: What’s one interview tip you have for a job seeker who is looking to work at an entrepreneurial startup? –Ashley Demonstrate how you pivot “Entrepreneurs like to move quickly, so offer examples that show your flexibility. You can’t be afraid to...
by smallbiztrends | Jan 13, 2013 | YEC
Business plans are dead — or are they? For many entrepreneurs, the business plan is an outmoded document that gets created mainly for the benefit of VCs and bank loan officers. Bootstrappers rarely think they need one to get by. But the fact is that a business plan —...
by aol | Nov 28, 2012 | YEC
Question: I’m considering working at a startup, but the money’s not as good. What kind of benefits does startup work offer outside of salary? – Ashley The Satisfaction of Influence “You will have a much greater ability to influence big decisions at a...
by Inc | Nov 23, 2012 | YEC
For start-ups, especially in the retail space, now is the time to ramp-up sales–not to relax. But that doesn’t mean your team can’t find time for a little holiday cheer. 1. Prepare, Prepare, Prepare Preparation is key. We make sure we have everything...
by upmarketzine | Nov 21, 2012 | YEC
Describe one mentor or role model who helped you get your first biz off the ground and why. What did they do that made a difference? 1. There Are No Stupid Questions “My father has played an integral role in helping me start and build Fuck Cancer. The ability to ask...
